Our commitment to you is to be your fiercest negotiator, always tell you the truth, and be unrelenting in assisting you in attaining maximum value for your home. Once you list with us, we will begin managing the sale of your home and implementing our full service home marketing system. Our relationship with you is key to the successful sale of your home. We will listen to your goals, address your concerns, and use our knowledge and experience to create a customized plan that delivers for you.

6 steps to selling your home:

1. Listing Your Home

There are many factors that affect the list price of a home: location, condition, amenities, supply and demand, as well as local and global market conditions. After we view your property we will provide you with a thorough market analysis and come up with a realistic, competitive pricing strategy.

2. Showing Your Home

First impressions are everything. Buyers today often see the homes before their agents so it is critical that everything is buttoned up before the marketing period begins.  

Your market debut starts with a Broker's Tour where we will bring the top agents in the area to preview your home for their clients.

The Sunday open house often is the first place your potential buyer will experience your home. We want that to be a lasting impression. Guests will be provided with full color brochures along with accurate and thorough information about the property. It is our goal to up-sell the many benefits of your unique home.

3. Reviewing Offers

When an offer is presented, we will help you negotiate the best possible price and terms. Understanding the various forms and possible transactional issues is key. It is also essential to make sure the buyer is pre-qualified if they are obtaining a loan. I will promote your interests and assist in developing a clear and binding transaction.

Typically, an offer is initiated by the buyer through their agent and includes the following information:

  • The amount the buyer is willing to pay

  • Mortgage amount, if any

  • Closing and occupancy dates

  • Contingencies, such as mortgage commitment, appraisal, and physical inspections of the property

  • Any personal property specifically included or excluded

If the offer is not acceptable to you, further negotiations may be necessary to reach terms that are agreeable to you and the buyer. Because counter-offers are common (any change in the offer can be considered a counter-offer) it is important that you remain in close contact with us during the negotiation process so that proposed changes can be reviewed and responded to quickly.

4. Offer Acceptance

The contract writing procedure, down payments required, inspection contingency dates and other aspects of the transaction vary, so you will want to rely on the expertise of your agent. We can inform you of the immediate action steps. Timing is critical at this stage!

5. Opening of Escrow

Throughout the transaction, we will closely monitor the progress of all contingencies to make certain all deadlines are met and keep you informed along the way. On the day of closing, the buyer will have a final walk through of the property to make certain that the house is in the same condition as when they wrote their offer, with any required repairs made.

6. Closing of Escrow

Closing is a formal process where all parties sign the necessary paperwork needed to complete the sale. Title to the property is transferred from you to the buyer. The buyer receives the house keys and you receive payment for the house! From the amount credited to you, the escrow officer subtracts the funds to pay off any existing mortgage along with the other transaction costs. The deed, loan papers and other documents are signed and ultimately filed with the local property record office. Your home is sold!